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Tally is a new-generation form builder that completely reimagines the user interface. Instead of drag-and-drop blocks, it works like a text document (similar to Notion); you simply type "/" to insert questions, payments, or logic. Its most unique selling point is its pricing model: 99% of its features—including complex conditional logic, calculations, and file uploads—are available for free, without the paywalls found in Typeform. It offers an incredibly clean, "no-code" experience that feels native to modern workflows. For startups and agencies, Tally removes the friction of data collection, allowing you to spin up beautiful, branded forms in seconds that feel more like a document than an interrogation.