Find & Win Customers

WordPress.com is best for small business owners who want a website, blog, or online store without managing their own hosting. You get a full content management system, hundreds of themes, and built-in tools to publish pages, posts, and media. Paid plans unlock plugins, custom domains, and eCommerce features through WooCommerce. It's one of the most widely used website platforms in the world, so finding help, tutorials, and developers is easy.

Google Ads is best for small business owners who want to show up in front of people actively searching for what they sell. You set a budget, create ads, and Google places them on Search, YouTube, Gmail, and across the web. You only pay when someone clicks your ad or takes an action, so you stay in control of your spending. It works for businesses of any size, whether you want more website traffic, phone calls, store visits, or online sales.

Attio is a modern CRM built for small and growing teams that want more flexibility than older tools like Salesforce or HubSpot. You can customize how your data is organized to match the way your business actually works — not the other way around. It connects to your email and calendar right away, so your contact history builds itself without manual entry. If your team is sales-focused or moving fast, Attio gives you pipelines, automation, and AI tools all in one place.

Brevo is a great fit for small business owners who want to run email, SMS, and CRM all from one place without juggling multiple tools. You can send marketing campaigns, set up automated follow-ups, and track contacts without needing a tech background. The free plan lets you send up to 300 emails a day, and paid plans start at just $9 per month. Whether you run an online store, a service business, or a local shop, Brevo gives you the tools to reach customers and bring them back.

Close is best for small sales teams that do a lot of outbound calling and emailing. It combines your CRM, phone dialer, email, and SMS into one place so your reps don't have to jump between tools. It also includes an AI sales agent named Chloe that can call new leads, qualify them, book meetings, and update your CRM automatically. If your team lives on the phone and needs to move fast on leads, Close is built for exactly that.

Nimble is best for solopreneurs, freelancers, and small teams who want a simple CRM that helps them stay on top of relationships without a lot of setup. You get contact management, email marketing, sales pipelines, and outreach tools all in one place for a single flat price. The Nimble Prospector browser extension lets you pull contact details from LinkedIn or any website in seconds, cutting out manual data entry. If you've been running your business out of a spreadsheet or inbox, Nimble is a clean step up that won't overwhelm you.

Google Analytics is a great fit for any small business owner who has a website and wants to know how people find and use it. It shows you where your visitors come from, what pages they look at, and how many of them take action — like buying something or filling out a form. You can track both your website and app in one place, and it connects easily with Google Ads and other Google tools. Best of all, the core version is completely free to use.

Wix is best for small business owners who want to build a professional website without hiring a developer. You can start with one of 2,000+ templates or describe your business and let the AI build a site for you in minutes. From there, you can add online selling, appointment booking, a blog, event ticketing, and more — all from one dashboard. It works well for solo operators and small teams who need a real web presence without a big budget or technical skills.

Hotjar is a great fit for small business owners and marketing teams who want to know why visitors leave their website without buying or signing up. It shows you heatmaps of where people click and scroll, plus recordings of real user sessions so you can watch exactly what happens on your pages. You can also run quick surveys to ask visitors what's stopping them. Hotjar is now part of Contentsquare, so the platform has grown, but the core tools small teams rely on are still there and easy to set up.

Semrush is best for small business owners and marketing teams who want to grow their website traffic and beat competitors in search results. It gives you tools to find the right keywords, check your site for technical problems, and see exactly what your competitors are doing online. You can also track your Google rankings, manage local listings, and plan content — all in one place. It's a full marketing toolkit, not just an SEO tool.