HockeyStack is built for B2B marketing and sales teams that want to see exactly which campaigns and touchpoints are driving revenue — but it's really designed for mid-market and enterprise companies, not small businesses. The multi-touch attribution and revenue analytics are genuinely powerful, but the pricing puts it out of reach for most small teams. If you have under 50 employees and a tight budget, you'll likely find it too expensive for what you actually need.
Track which marketing channels and campaigns actually generate revenue
Connect your ad platforms, CRM, and website data into one reporting view
Visualize the full customer journey from first touch to closed deal
Build custom dashboards to monitor pipeline and marketing ROI
Use AI-powered insights to find what's working and what's wasting budget
No integrations listed yet for HockeyStack.
HockeyStack uses AI to surface insights about which marketing channels and campaigns are actually driving pipeline and closed deals. It can predict attribution patterns and help you understand buyer journeys without manual analysis.
AI-generated training guides tailored to your team's size, skill level, and focus areas for HockeyStack — coming in v0.3.2.
View our roadmap →We're building a review system so business owners like you can share real experiences with HockeyStack.