Save 3 hours/week on manual data entry and reach new leads with a marketing email within minutes of them entering your CRM.
~3 hrs
Saved / wk
Medium
Setup
No AI
AI
When your sales team adds a new lead in HubSpot CRM (a tool for tracking customer relationships), that contact automatically appears in your Mailchimp audience. You stop copying contacts by hand between two systems. Your marketing emails reach new leads fast, while the sale is still fresh in their mind.
~3 hrs
Saved / Week
Some setup required
Setup Complexity
No AI involved
AI Status
Step 1: Create a free Make (automation connector) account and start a new scenario
Step 2: Set the trigger to 'New Contact Created' in HubSpot CRM
Step 3: Set the action to 'Add Subscriber' in Mailchimp
Step 4: Map the contact's name, email, and any relevant tags from HubSpot to Mailchimp fields
Step 5: Turn on the scenario and add a test contact in HubSpot to confirm it appears in Mailchimp
Upgrade to Plus for AI-powered step-by-step guides
See PlansHubSpot gives your business one place to manage marketing, sales, and customer service — instead of juggling five or six different apps. You get a free CRM (customer relationship manager) that tracks every contact, email, and deal in one view. Over 278,000 companies already use it, from solo founders to mid-size teams. The free plan is genuinely useful. You get contact management, email marketing (up to 2,000 emails per month), live chat, basic bots, forms, and reporting dashboards — no credit card required. When you're ready for more, the Starter plan begins at $9 per month per seat, which adds automation and removes HubSpot branding. Here's the catch: the jump from Starter to Professional is steep. Pro starts at $800 per month plus a mandatory $3,000 onboarding fee. That's a big leap for a small team. But if you're growing fast and need advanced workflows, lead scoring, and social media tools, it can replace three or four separate subscriptions and actually save you money.
Mailchimp is best for small business owners who want to send email and SMS campaigns without needing a marketing team. You get a drag-and-drop email builder, ready-made templates, and automated messages that go out on their own — like welcome emails or abandoned cart reminders. It connects with tools you already use, like Shopify, QuickBooks, and Canva. Whether you run a retail shop, a service business, or a nonprofit, Mailchimp gives you the data to see what's working and adjust fast.
Visual workflow automation connecting 3,000+ business apps. Build multi-step automations with branching logic, data transformation, and error handling — all by dragging and dropping on a visual canvas. Formerly Integromat. Free: 1,000 credits/month. Core: $9/month. Pro: $16/month. SOC 2 and GDPR compliant.