Clay is best for small sales teams and founders who want to build highly targeted prospect lists without hiring a research team. The AI-powered data enrichment is genuinely impressive and can save hours of manual work each week. The main downside is that pricing gets expensive fast once you need more credits, and there's a real learning curve to get the most out of it.
Build targeted prospect lists by pulling contact and company data from 75+ data sources
Automatically enrich leads with emails, phone numbers, job titles, and company details
Use AI to write personalized outreach messages for each prospect
Connect with your CRM or outreach tools like HubSpot, Salesforce, and Outreach
Create custom workflows to automate repetitive sales research tasks
Track and manage lead lists with a spreadsheet-style interface
No integrations listed yet for Clay.
Clay uses AI to automatically research and enrich contact and company data from dozens of sources at once, and it includes an AI writing tool that drafts personalized outreach messages based on what it finds about each prospect.
AI-generated training guides tailored to your team's size, skill level, and focus areas for Clay — coming in v0.3.2.
View our roadmap →We're building a review system so business owners like you can share real experiences with Clay.
