Magic (formerly Openmagic) lets you turn your product photos and footage into polished, professional-quality videos in seconds.
Choose from a library of templates covering fashion, beauty, tech, and more — no design skills needed
AI handles background removal, VFX overlays, and style adjustments so your shots look studio-ready
Create UGC-style videos, packshots, and runway transitions in three steps: pick a template, upload, download
Offers an API so developers can bake video generation into their own workflows or storefronts
Source: Magic·Verified June 2026
No integrations listed yet for Magic.
Uses AI to generate product videos and images from uploaded content, including background removal, VFX scene compositing, and style transfers.
Magic is a solid pick for e-commerce brands and marketers who need product videos fast without a studio budget. The 250K+ user base and multi-country reach are real credibility signals. The main tradeoff is pricing opacity — you'll need to hit their pricing page to know what scaling costs.
AI-generated training guides tailored to your team's size, skill level, and focus areas for Magic — coming in v0.3.2.
View our roadmap →We're building a review system so business owners like you can share real experiences with Magic.
Last researched: June 2026
